Project Brief: Custom database & management reporting
SBD (Secure By Design) is a world-leading knowledge partner to the global automotive industry, providing actionable insight and strategic support in the development of more connected, safe, and secure vehicles. From tracking industry trends to strategic support for product development, SBD has nearly 20 years of experience working with world-class companies in the automotive and associated industries.
We built SBD a bespoke CRM system to not only store and manage their data but enable the re-use of all of their research data. This bespoke database provides the ability for SBD to create, generate and update the reports that get provided to their customers, utilising the research data stored within.
“I had the pleasure of working with IceStar Media and Mark Bond in particular on an extended and complex database project for an SME in the UK. As is often the case with such projects there were a number of twists and turns but IceStar’s unerring commitment and focus ensured everything remained on track and on time. I consider myself to have a reasonably strong technical understanding but I am not a coder and therefore always appreciated Mark’s patient and readily comprehensible explanations about certain in-depth concepts that I found hard to grasp initially.
What I also appreciated and something that was particularly valuable to our project, the development of a brand new product, was that Mark was always willing to take on board outside-the-box suggestions to newly discovered obstacles or challenges and after mixing them with his considerable knowledge and experience would often generate innovative and elegant solutions that not only solved the original problem but also offered other bonus benefits to the product as a whole as well. In terms of general professionalism like turning up on time for meetings or being available on Skype for support or progress updates (unfortunately, not something that can be taken for granted) IceStar were beyond reproach. Whether you are based in the UK, New Zealand or anywhere in between, I wholeheartedly recommend IceStar Media for your next software development project.”
Hugh Howard: SBD